We can go almost anywhere in the world to deliver these workshops. No rural town or city is too far.

Are you a sales rookie who wants to hit the floor running when selling?

Or a sales veteran who just wants a refresh the basics?

Would you like to connect better with clients and build relationships?

And know what the top 1% do to close more deals?


Target audience:
Non sales people, business owners, leaders, entrepreneurs, or anyone who wants to learn about sales. 

Course outline

Module 1: Introduction to professional selling

  • The professional selling skill set and mindset

Module 2: Building rapport 

  • Connect with anyone
  • The trust equation and building trust
  • Vulnerability and authenticity to connect better

Module 3: Why people buy

  • Understand buying motives
  • Tapping into the limbic part of the brain
  • How emotions drive behaviour and decision making

Module 4: Questioning skills 

  • Discovering problems
  • Using questions to elicit buying motives
  • The 3 phases of questioning 

Module 5: Speak in the language of value for the customer 

  • Identify the benefits of a product
  • Articulate those benefits when you communicate
  • Learn how to turn benefits into questions 

Module 6: Respond to objections and close the sale

  • Handle objections and close the sale (skill set)
  • Types of objections 
  • Handling objections model (APAC)
  • Handling the most common objection: price
  • Nine closing techniques
  • Cross-selling and up-selling

Module 7: Following up

  • Why following up is where all the action happens
  • How to keep the relationship going
  • Build your personal brand and offer value by following up

Sales Essentials

1 day workshop


         What you will learn:

  • How to connect with anyone and build rapport.

  • Understand the psychology of why people buy.

  • Develop methods on how to overcome objections.

  • Methods to close sales confidently and effectively to achieve sales targets.

  • Use an effective sales questioning technique that will increase sales. 


Learning sales techniques are essentials for any beginner, non-sales person or even an experienced rep who just want to go back to basics. 

Many times your rep may have the right attitude but lacks the necessary skills to understand buying motives, articulate the value or even ask powerful questions to close more deals. 

This one day workshop was created for those who want to hone in on their skills and have a tool kit of sales methodologies to help them close more deals.

"Sales is the art and science of being able to influence and understand human behaviour."​